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Contacts
ISSN (Online) 2542-2081 Contacts: Postal address: 11 Pokrovsky Boulevard, Moscow, Russia, 109028 National Research University Higher School of Economics International Organisations Research Journal (IORJ) editors office Actual address: Office 308, 33, Profsoyuznaya street, bld. 4, Moscow, 117418
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Ch. Neal, Svetlana MarkovaCommunicative Strategy for Russia’s Development Assistance: a Review of Other Donors’ Experience
2011.
Vol. 6.
No. 2.
P. 65–94
[issue contents]
Neal Ch., Senior Communications Advisor at the World Bank Group; E-mail: Cneal1@worldbank.org Markova S., Communications Consultant at the World Bank Group; E-mail: smarkova@worldbank.org This paper reviews the public positioning of official development assistance (ODA) programs of selected donor countries, as well as that of multilateral development institutions. It compares and contrasts their communications objectives, messages, strategies, practices and products. It also discussesthe organizational structures that governments and multilaterals have established to manage publicinformation and communications on development aid. Based on this review and the Concept for Russia’s International Development Assistance, it suggests issues for discussion towards developing acommunications strategy and plan for Russia’s ODA program.
Citation:
Neal Ch. , Markova Svetlana Vsevolodovna (2011) Analiticheskiy obzor po informatsionno-kommunikatsionnoy strategii dlya rossiyskoy programmy sodeystviya mezhdunarodnomu razvitiyu: analiz opyta stran-donorov [Communicative Strategy for Russia’s Development Assistance: a Review of Other Donors’ Experience] INTERNATIONAL ORGANISATIONS RESEARCH JOURNAL, 2, pp. 65-94 (in Russian)
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